John Lewis Snowman Advert 2013

The brands 2012 christmas snowman advert has notched up 37 million views since its release last year while this years offering less than a week after its release has gained 39 million views. John lewis is walking in the air after its tv advert featuring a love struck snowman helped push christmas online sales up by 44 per cent and overall festive sales by 15 per cent. Given the proliferation of 3d animation 2d animation particularly in this pencil drawn style has become a thing of.
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